Be a Marketing Super Hero in 2010 - Part 3 - Power to the People
As many of my readers know, I've been working on a super series on how marketers can do more with less in 2010, moving into a more proactive mode and embracing the changes that are occurring in today's marketplace.
Part 1 highlights the shifts that have happened in marketing and how to build your muscle for marketing in 2010 (click to read)
Part 2 addresses 10 Key Super Traits necessary to win in 2010 (click to read)
The third part of this series talks about Power and People. It helps you explore your super capabilities and offers one key question we should ask ourselves to reorient for success in 2010. I was happy to write this piece a guest post on Valeria Maltoni's Conversation Agent Blog. Valeria and I have been blogging co-horts since 2005, and she is also a dear friend. She is one of the sharpest, brightest women I know, with a keen mind for IT and a head for marketing. She is an international speaker and also one of the most prolific bloggers I know -- producing great thought pieces each week, and featuring others, as well -- a great person to follow, so look for her RSS link!
Click here to read Part 3 at the Conversation Agent Blog!
Please do let me know what you think!
Part 1 highlights the shifts that have happened in marketing and how to build your muscle for marketing in 2010 (click to read)
Part 2 addresses 10 Key Super Traits necessary to win in 2010 (click to read)
The third part of this series talks about Power and People. It helps you explore your super capabilities and offers one key question we should ask ourselves to reorient for success in 2010. I was happy to write this piece a guest post on Valeria Maltoni's Conversation Agent Blog. Valeria and I have been blogging co-horts since 2005, and she is also a dear friend. She is one of the sharpest, brightest women I know, with a keen mind for IT and a head for marketing. She is an international speaker and also one of the most prolific bloggers I know -- producing great thought pieces each week, and featuring others, as well -- a great person to follow, so look for her RSS link!
Click here to read Part 3 at the Conversation Agent Blog!
Please do let me know what you think!
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I’m Leigh Durst, a 20 year veteran in business, operations, customer strategy, ecommerce, digital & social media and marketing. Simply put, I’m a strategist that helps companies (start-up to blue chip) achieve business shift, create more compelling online and offline experiences. I also write, speak and teach about experience design and next-generation business. I’m a futurist, visionary, strategist, doer and connector with a passion for people and helping others. When I’m not on the road, you’ll find me in the San Francisco bay area, working, beaching it and hanging out with my family and dog.
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2 comments:
Great little series. I think if you follow your steps anyone can really be a super hero. I love the fact the 2010 is supposed to be the year of the customer, it's been a long time coming. Thanks for your wisdom
Thanks! I HOPE this year is the year of the customer! It's been a long time coming. Thanks for reading and for your comment.
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