A personal post: On Consumption & Conscience

Last week, I broke my pattern of business related posts and dumped my guts out on at This Mommmy Gig in a post about conscience, and how/if we allow our conscience to determine our patterns of consumption.  This post doesn't belong on this site. However, many of the points I raised, about the power of consumers and our ability to destroy markets for the reprehensible... and create new markets for the praiseworthy is something that any marketer or business should pay close attention to.  This is going to increasingly drive the marketplace within which we all function... and knowing how we will respond to concerns like the ones raised in that article is something to think about.  You can check out the article here and I would really value your input and feedback.   :-)

2 comments:

Pablo Edwards said...

I love it when our wise business gurus show that their human too. I will go check it out... I'm sure I will gain just as much from your personal reflections as I do from your professional insights.

Leigh Durst said...

THank you, Pablo! I hope I don't dissappoint.

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LEIGH DURST

LEIGH DURST
I’m Leigh Durst, a 20 year veteran in business, operations, customer strategy, ecommerce, digital & social media and marketing. Simply put, I’m a strategist that helps companies (start-up to blue chip) achieve business shift, create more compelling online and offline experiences. I also write, speak and teach about experience design and next-generation business. I’m a futurist, visionary, strategist, doer and connector with a passion for people and helping others. When I’m not on the road, you’ll find me in the San Francisco bay area, working, beaching it and hanging out with my family and dog.

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