STUCK or UNSTUCK?
12:00 PM
Edit Post
My brain is full of posts. However, it seems the longest distance these days is between my head and the keyboard.
For the past few months, I've been very heads down managing the strategy for a portal integration project for a B2B company in the high tech space. It's a complex company, with a complex audience and complex products.... and untangling that all to create something simple has been the challenge for our team.
So that's why I just haven't been able to extricate myself long enough to post, or read much. Amazing how easy it is to fall behind.
Last month, however, at the request of my friend Kelly Goto, I did take the time to pen one article she asked me for. The article is a personal story that runs parallel to Kelly's new gotoreport issue dedicated to the topic of becoming "UNSTUCK". The series primarily focuses on companies making the transition from Web 1.0 to 2.0.
Recently, Kelly and I played a good amount of "brain tennis" on the "STUCK" issue. As we chatted, we continue to marvel at how "STUCK" most companies -- or most individuals truly are. It happens to us, too. Whether we get mired in old legacy systems while moving to Web 2.0, or stuck in a culture that can't effectively innovate, implementing new models for customer-centric commerce.... or loosing ourselves to create a new, satisfying professional or personal lives...lots of us live stuck.
The article in this month's gotoreport is my personal story of becoming unstuck. Rather than post it here, I thought I'd link you over . While you're there, check out the other terrific articles on Web Usability, Design, and moving into a Web 2.0 development environment.
For the past few months, I've been very heads down managing the strategy for a portal integration project for a B2B company in the high tech space. It's a complex company, with a complex audience and complex products.... and untangling that all to create something simple has been the challenge for our team.
So that's why I just haven't been able to extricate myself long enough to post, or read much. Amazing how easy it is to fall behind.
Last month, however, at the request of my friend Kelly Goto, I did take the time to pen one article she asked me for. The article is a personal story that runs parallel to Kelly's new gotoreport issue dedicated to the topic of becoming "UNSTUCK". The series primarily focuses on companies making the transition from Web 1.0 to 2.0.
Recently, Kelly and I played a good amount of "brain tennis" on the "STUCK" issue. As we chatted, we continue to marvel at how "STUCK" most companies -- or most individuals truly are. It happens to us, too. Whether we get mired in old legacy systems while moving to Web 2.0, or stuck in a culture that can't effectively innovate, implementing new models for customer-centric commerce.... or loosing ourselves to create a new, satisfying professional or personal lives...lots of us live stuck.
The article in this month's gotoreport is my personal story of becoming unstuck. Rather than post it here, I thought I'd link you over . While you're there, check out the other terrific articles on Web Usability, Design, and moving into a Web 2.0 development environment.
Subscribe to:
Posts (Atom)
FAVORITES
- On Trust & Influence
- Don't be Social Media Sharkbait
- The Social Media Engagement Continuum
- 10 Tips for Twitter Unmarketing
- Five Experience Funamentals
- Experience & Branding: The Three Word Rule
- Get Some Experience Healing!
- Discovering Customer Experience Pitfalls
- Not My Job: The CX Enemy
- Shoe Carnival: Watch Out for Carnies!
- Bathroom Usability
RECENT COMMENTS
SEARCH
Labels
advertising
air travel
bank experience
bathrooms
Best Practices
branding
brick and mortar retail
charlene li
Community
Content
Copy writing
cottonelle
customer centricity
customer experience
customer experience files
Customer Experience Leaders
customer experience management
customer experience pitfalls
customer experience; innovation;
Customer Relationship Management
customer research
CX
Defining Customer Experience Management
economy
Ethics
experience best practices
experience file
experience pitfalls
good customer experience
Group Think
Harassment
infrastructure
Innovation
life
marketing
marketng
motherhood
old navy
personal
Plagiarism
Plurk
privacy
reinvention
RESOURCES
restaurant experience
retail experience
security
Social Media
Social Media Expert
social networking
starbucks
stuck
target
toilet paper
trust agents
trust continuum
Twitter
usability best practices
user experience
user experience
UX
Web 2.0
Web Strategy
word-of-mouth